Hi, everyone! Here is an exclusive interview with Ashley Tisdale! If you want to know more information about Ashley’s makeup line, please keep reading!
Who was your first style icon?
My first style icon was Nicole Richie because of her California boho chic style.
What is the process for creating a makeup line like?
The process is long! I didn’t realize going into makeup that it takes a year just to do the formula for a lipstick, so knowing that, it took about two years to create my Illuminate by Ashley collection.
What makes Illuminate by Ashley Tisdale unique?
I think what makes it unique is the representation of me personally and of how I view makeup and how I like to use makeup. I think it has my California bronzy, glowy style, and at the same time I believe that makeup should Illuminate you and not just cover your features, so I’m really proud of this collection. Whether your’e someone that likes to wear a natural look or build coverage and color, I think this is a good collection for you.
In many interviews I’ve either read or watched, powerful and successful women are asked the question, “how do you juggle your personal life and work?” and men are never asked this question. Have you come across sexist inquiries such as this? And how do you handle them?
I think when people ask me “how do I juggle it all,” it’s more because I’m juggling running five businesses, as compared to being a woman doing what a man does. I can’t say I’ve thought of this until now, I’m obviously someone who loves to empower women, running an all women production company, and I think we’ve come a long way, and that it’s an exciting time for actresses and women in particular.
What advice do you have for young women who want to start their own business?
I would say to go for it! I’m always a big believer that if you have a passion and you’re willing to work hard, to definitely go for it, and don’t ever give up. In any business there are going to be frustrations but it’s overcoming those frustrations and having the bigger picture in mind and knowing that you’re doing something for a reason. Just know it’s going to be hard work, but as long as you live for that, then I say go for it!
What is your favorite product from Illuminate by Ashley Tisdale?
I have a couple! I love the beach goddess palette because it has the colors I like to do daily, but I also love the cream lip and cheek tints because I love the colors we’ve created and how light and shimmery they are, and I love how long they last!
What is your favorite makeup product NOT from Illuminate by Ashley?
My favorite non Illuminate product, I have a few 🙂 – I’m a huge fan of Giorgio Armani foundation and I like Anastasia products as well, I can’t live without her eyebrow pencil. I’m a huge fan of Ardell individual lashes, I don’t feel complete when going out for an event without lashes so I always love to do individuals.
What is it like to experience people responding to your makeup line?
It’s amazing! You know, creating something from nothing is scary and you’re vulnerable because it’s a piece of you, especially for how long it took. For two years you’re creating and you’re loving everything, but you have no idea how the fans and audience will respond. I love to see fans posting pictures. The fact that they think it’s quality makeup, that they love the packaging, all of these things were created by me, so to see people respond to it is probably the most rewarding thing!
I hope you guys enjoyed this! And thank you again, to Ashley!!
May your winged eyeliner be sharp and your wit sharper!